Contacts scattered
New enquiries arrive by email, text and form — none of them connected to the same record.
Built in the UK for founders who do everything
Six tools, one spreadsheet, and something falling through the cracks every week
Centra puts your contacts, deals, emails, texts, bookings and website in one place — from day one, not after a six-week setup.
A fully working CRM from day one. No per-user pricing. No paywall on the features that make it useful.
The problem
Leads live in a shared inbox. Follow-ups live in your head.
You are the sales team, the delivery team and the admin team all at once. Running everything through a patchwork of apps means the cracks are built in.
Follow-ups in your head
You know you need to chase someone. You just cannot always remember who or when.
Tools that do not talk
Booking tool, email, texting, website — each one its own login, its own export, its own gap.
The spreadsheet holding it all
Maintained by whoever last touched it, usually out of date, nobody's actual job.
Paying per seat
Adding a member of staff should not mean a pricing conversation.
A platform you have to learn
Most CRMs are built for a business with an operations team. You do not have one.
How it works
A fully working CRM from day one
Set up in a day — or let us do it
If you would rather not configure it yourself, we will set Centra up for you. There is no six-week implementation project.
Everything in one place from the start
Contacts, deals, emails, texts, bookings and your website — all connected, all visible, no switching between apps.
Admin stops being your problem
Ceni, the assistant inside Centra, handles the small stuff — and fetches a human when it cannot. A human, not a ticket queue.
What's included
Everything in one place — not six tools pretending to be one
No paywalled features. No add-ons for the things that make it useful.
Contacts
Every lead, client and enquiry in one record — with their full email, text and booking history attached.
Deals pipeline
See every open opportunity at a glance and move them forward without digging through your inbox.
Email and texts
Send and receive email and SMS from inside Centra. The full conversation sits on the contact record, not in your phone.
Bookings
Let clients book directly. Appointments land straight in Centra, linked to the contact, with no manual entry.
Website
Your website lives in Centra too. Update it without logging into a separate platform or paying a developer.
No per-user pricing
Add your staff without a pricing conversation. The features that make it useful are not behind a higher tier.
Inside Centra
What it looks like when everything is connected
Your contacts, deals and conversations — all in the same view, all updated in real time.
Every contact, with their full history in one record
Open deals, at a glance, with nowhere for leads to hide
Why Centra
We built it because we lived without it
For years we resold someone else's CRM under our own name. Every limitation of theirs landed on our reputation. So we built the one we actually wanted.
That means no feature is locked behind a higher tier to make the lower one look cheap. And it means we know what breaks when a small business relies on a tool that was designed for someone else.
No per-user pricing. Add your team as you grow.
No paywall on the useful features. What you need is what you get.
A human when you need one. Not a ticket queue — an actual person.
Built in the UK, for UK service businesses.
"We built the one we actually wanted."
After years of seeing the gaps in someone else's product, Centra is the CRM we would have switched to.
Meet Ceni
The assistant that handles the small stuff — and knows when to get a human
Ceni works inside Centra. It handles routine tasks, answers what it can, and fetches a human when it cannot. There is a human — not a ticket queue.
Ceni is active inside Centra
Handles the small stuff. Escalates to a person when it matters.
Who it's for
If you are winning work by being good at it — not by being organised — Centra is built for you
UK service businesses, run by the person who started them, with a handful of staff.
Cleaning companies
Coaches
Theatre and dance schools
Trades
Small agencies
Any UK service business with no operations team
Stop holding it together with a spreadsheet
Get a fully working CRM from day one. If you would rather not set it up yourself, we will do it for you.